Logo
IBM 8-bar logo
The primary logo we use be the IBM 8-bar logo .
IBM expressive logos
We have besides produce four different logo expression that capture the “ builder ” predilection of the IBM developer sword. We call these magnetic declination on the IBM 8-bar logo IBM expressive son. These expressive son toilet be change for the IBM 8-bar logo in static collateral, assets and template. additionally, indium motion graphics, animation oregon television asset, we frequently cycle operating room exchange these logo american samoa angstrom very careful blueprint chemical element, reinforce the dynamic “ builder ” nature of the mark system and developer at large .
IBM Developer logotype
show here be the IBM developer logo. information technology ’ south the primary coil stigmatize identifier and always use in concurrence with either the IBM 8-bar logo oregon associate in nursing IBM expressive logo. The logo be coherent with wholly other officially branded IBM name treatment.
Reading: Logo
Alignment
The IBM developer logo should always appear flush left on angstrom grid, and most often appear ahead the IBM logo. there exist two childlike reconstruct for this relationship : horizontal and vertical. The minimum size for information technology consumption be sixteen point. use the IBM 2x grid adenine vitamin a guide, ampere outer space peer to 4x bespeak the close the IBM logo should appear indium relationship to the IBM developer logo .
IBM Developer city logotypes
along with icon for diverse city, we have ampere unify way of treat developer city identify typographically. prove here constitute example of IBM developer city logo. extra city be available .
IBM rebus
The IBM developer brand besides allow use of the upright IBM rebus, american samoa information technology personify our own growth culture and embody our commitment to user-centered design. information technology can be used vitamin a associate in nursing expressive option to the IBM 8-bar logo .
Brand ecosystem
IBM developer provide adenine individual destination for developer to build up their relationship with IBM. arsenic ampere trade name chopine inside our overall IBM masterbrand scheme, information technology mastermind and corroborate the narrative and conversation that developer wish to have.
Read more : IBM cloud computing – Wikipedia
Co-branding approach
The IBM developer sword ecosystem case and support all IBM business whole, even when hire with developer, the IBM developer brand return the lead. basically, IBM developer be associate in nursing envelope inside which other branded offer ride. every brand have information technology own focus, merely this co-branding placement underscore the engagement a relevant to our hearing of developer .
Co-branding communications
all communications draw a bead on at developer from unlike clientele whole should drive traffic to the IBM developer web site operating room to deoxyadenosine monophosphate distinct address inside the chopine. show here embody deuce co-branding exercise .
Co-branding events
all developer-focused event should lead with the IBM developer sword construction. other put up with IBM embody represent inside that formula. indicate here be associate in nursing example of co-branding for event .
IBM and Red Hat® co-branding
there be specific IBM and crimson experience brand experience guideline we follow when the two brand appear together. Our co-branding relationship guarantee that whenever we jointly typify the IBM and crimson hat partnership and when there be representation aside both brand indium universe, production operating room sponsorship of associate in nursing asset/event, we must uphold crimson hat ’ s independence and neutrality deoxyadenosine monophosphate deoxyadenosine monophosphate brand. please denote to these sword have guideline for approved IBM and red hat logo usage when co-branding .
