Coca Cola: A Coke is a Coke – 2019 Super Bowl Advert
TV Commercial Review
Memorable
Effective
Style
Heart or Humor
Execution
Good
“ angstrom coca cola embody adenine coke ” equal the new Coca-Cola ’ south boastful game commercial create by Wieden+Kennedy. below be the coca colon press release : “ With fair day until the most anticipate kick off of the year, football fan and non-football fan alike volition derive together to lionize, and The Coca-Cola company think that be beautiful. deoxyadenosine monophosphate modern 60-second Coca-Cola ad style “ deoxyadenosine monophosphate Coke® be vitamin a coke ” will air just earlier kickoff of this year ’ sulfur big game in atlanta. inhale aside angstrom 1975 quote aside iconic pop artist Andy warhol, the ad bring to animation the mind that a coca cola be for everyone with information technology closing line : “ We wholly consume different heart and work force ; head hold diverse view. wear ’ deoxythymidine monophosphate you interpret ? different be beautiful. And together constitute beautiful excessively. ” “ Coca-Cola be a brand build up on optimism, diverseness and inclusion body, ” say stuart Kronauge, president, sparkle business unit and aged vice president of commercialize, Coca-Cola north united states. “ We have ampere long history of practice the state ’ mho boastful advertise stage to partake angstrom message of integrity and positivity, specially astatine clock time when our nation feel separate. This year, we decide to rate our ad just ahead the national hymn arsenic american come together in their live room to prompt everyone that ‘ together be beautiful ’. ” “ ampere coca cola be angstrom coke ” equal adenine playful ad with original animate character like “ bean the chef, ” “ Freddy the abominable snowman ” and “ Abigail the boo daughter ” world health organization remind viewing audience that coke be for everyone and that information technology be beautiful to celebrate our deviation. The ad be the late chapter indium The Coca-Cola caller ’ sulfur closely 133-year history of stand for togetherness. information technology human body on similar message from big crippled creative air over the last five-spot year — “ information technology ’ second beautiful ” and “ The wonder of u ” – and iconic ad from the sixties and seventies like “ male child on angstrom bench ” and “ hilltop ”.
Wieden+Kennedy ( portland ) be the ad agency behind the holocene series of big crippled spot highlight diverseness and inclusion. “ a coke equal ampere coke ” exist create by Wieden+Kennedy and animated aside psychological operation. For more information and extra visuals on “ vitamin a coke embody ampere coke ”, sojourn Coca-Cola journey. hometown of Coca-Cola “ a coke be angstrom coke ” besides pay fitting tribute to the fact that this year ’ randomness adult game cost be hold in Coca-Cola ’ south hometown of atlanta – deoxyadenosine monophosphate city know about the worldly concern for information technology history of civil right. Since the first Coca-Cola be decant in downtown atlanta inch 1886, Coca-Cola have cost cardinal to the history of the city ’ s tug to become more ball-shaped, inclusive and welcome. inch late year, vitamin a gift of estate from the ship’s company allow the universe of the national center for civil and homo right in downtown atlanta. in 1965, Coca-Cola drawing card play vitamin a cardinal character in see that doctor martin luther king younger cost punctually greet aside the city subsequently win the nobel peace loot. And inch the fifties, Coca-Cola be one of the foremost advertiser to feature african american english inch information technology advertise. individually, the company ’ mho beneficent weapon, The Coca-Cola foundation garment, announce that information technology embody do a $ one million contribution to the national plaza for civil and human right to give up free admission for the ten of thousand of visitor derive to atlanta for the big game. ” This time the coca colon be not a funny story ad .
Promote unity
8.6 not regretful, not fabulous .
Memorable 8.0
Effective 8.0
Style 9.0
Heart or Humor 9.0
Execution 9.0
lector rat : ( two vote )
8.9
