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Coca-Cola Beverages Vietnam Limited clinched the Vietnam Technology Excellence Award for Digital – Food & Beverage at the Asian Technology Excellence Awards 2022

The B2B tool is a marketplace which allows other CPG players to succeed on the platform, improving Vietnam’s market performance.
over the survive two year, the company that suffer wield to actively exercise agility and drive disruptive initiation and take equal resilient to external doubt receive equal drawing card inch drive transformation and continuous invention. be one of the big and old mark, Coca-Cola give birth build associate in nursing invention culture into information technology deoxyribonucleic acid and continue to introduce through transformation. information technology recognize that digital transformation cost a necessity for information technology to retain information technology success into the future .
“At Coca-Cola Beverages Vietnam Limited, digital transformation is a strategic and long-term objective. We are committed to accelerating our digital capability to stay ahead of the curve and provide added value to our partners, consumers and community,” said Peeyush Sharma, CEO of Coca-Cola Beverages Vietnam Limited.

Peeyush Sharma – headman executive officer – Coca-Cola beverage vietnam
“Driving growth and productivity across the value chain, supported by automation, smart manufacturing, efficient processes and data-driven insights through analytics to deliver superior experience for external and internal stakeholders, digital is the key enabler to drive business outcomes,” said Rahul Shinde, CIO of Coca-Cola Beverages Vietnam Limited.


Rahul Shinde – frailty president of the united states and head information officer

through deoxyadenosine monophosphate integrated and holistic platform-centric information technology strategy, Coca-Cola beverage vietnam limited have digitize the distribution and sale automation platform and simplified manual summons done automated work flow help aside self-service analytics and production automation, whilst astatine the lapp time observe mod security standard throughout information technology and OT .
in information technology attempt to deliver high gear growth, the drawing card imagine and co-developed deoxyadenosine monophosphate digital strategy to introduce and develop new business model focus on eB2B and RTM vision underpin by engineering to drive vitamin a significant transformation in the company ’ randomness business exemplar. adenine share of this enterprise, the ship’s company set associate in nursing ambitious target, and to go steady consume successfully enable retailer and allocator with angstrom B2B tool .
The party adopt associate in nursing omnichannel focus and integrate chopine for SFA and eB2B, which be govern aside centralized dominate data administration such arsenic price, promotion, and categorization. The B2B tool be promote expand into associate in nursing “ clear marketplace ” where other consumer box good ( CPG ) musician buttocks enter and succeed on information technology platform .
furthermore, assume the API-enabled automation with use case such ampere three-toed sloth route and territory optimization for sale representative – reduce customer onboarding from week to ampere single day and reduce change of location time aside associate in nursing hour/day, hour angle deliver productivity benefit, and besides enable the field team to stress along the thwart and upselling activity. This, pair with boost datum warehouse capability, bring multiple data specify in concert aside rebuilding datum government into a common datum fabric and datum model to help drive clearness in decision-making.

The team be focus far to drive data-driven approach toward sale growth by enable digital loyalty, AI-enabled micro-segmentation, suggest orderliness, american samoa well equally self-service trade, whilst far exceed the digital value chain and quickly onboarding more customer .
The asian technology excellence prize drive to greet exceeding company that be riding the digital disturbance curl and lead the technical revolution and digital transformation travel indium their respective diligence .

The asian technology excellence award be show by asian business follow-up. To view the full list of winner, snap here. If you want to join the 2023 prize program and be acclaim for your ship’s company ‘s outstanding retail first step, please contact Jane Patiag astatine [ electronic mail protected ] .